According to a report, malware, infringed content, and fake traffic is costing the media industry $8.2B a year. At the request of the Interactive Advertising Bureau, EY completed a study where they checked existing studies, data analytics and the top 30 companies to determine the cost of online piracy as well as all illegal digital activities. However, in EY’s study, they only focused on the US costs, not on a global scale. Read more
